We unlock the power of
digital marketing for
brands like yours

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Crafters of clarity

Half Dome combines marketing and technology to deliver compellingly simple business solutions for our partners. Between us, we don’t think it has to be that hard, you just need to find the right people. Thankfully for you, we have.

What we actually do

Like every agency, we can do a lot of stuff. But when push comes to shove, we can boil it down to three main shapes.

Thinking

Technology consulting, in-housing digital media & marketing strategy
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Planning

We too have a planning process, ours is called GABA (gather, arrange, build and action)
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Doing

Paid digital media & data and analytics
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Values

Our values are there to remind us who we are, and who we want to be. They guide everything we do, from our approach to work to how we treat people.

Constantly Curious

There are no guessing games here. Just curious people, with curious minds, asking the right questions so we can dive deeper into your biggest problems and unearth your biggest opportunities.

Love Mondays

We love coming to work because we actually love what we do. And when you pair that unbridled joy with unparalleled ambition, you get some pretty unbelievable results.

Blow things up

We are the new kids on the block, so we don’t have to do things the way they have always been done. If it doesn’t make sense, we blow it up and start again. Because we can.

Stay Classy

Egos can get messy. So we leave ours at the door. Because there is only one thing that matters more than our work; respect.  That’s true for clients, for the work, and for the people who we sit alongside every day. It’s simple, just be kind.

Our Clients

We’re proud to work across such a diverse blend of Australian business, but we’re even prouder to be able to work with partners we like and people we admire.

The Good Guys

One of the best retailers in the land, TGG’s desire to be the best across everything they do is infectious.

BetEasy

BetEasy’s meteoric rise has come from a combination of super clever people and a lot of hard work. Their team is tenacity personified.  

Maurice Blackburn

The MB team exemplify ‘staying classy,’ they couldn’t be a better group of people to work with and that, in turn, produces some seriously good work.

Connective

It’s always a pleasure to work with companies who at the top of their game. Connective is no different, take it from us, they’re number one for a reason.

Mayver’s

There is no doubt that Mayver’s is Australia’s favourite peanut butter. Armed with only some peanuts and a pinch of salt, Paul and his team are giving multinationals a real run for their money.

Memories

Imagine a world where your story can live on forever digitally. Memories are about to make it a reality and we're excited to be along for the journey.

Savers

The recycle superstore with a cult-like following, Savers are the bastions of the upcycling revolution. They are also a bit quirky, which we love.

Marvell Lane

A real success story out of Byron Bay. Marvel Lane exists to celebrate the female form and all things feminine, designing swimwear for busty women.

You

This could be you.
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Don't just take
it from us

Some nice words from our partners

“Having such deep cross channel specialisation under one roof made Half Dome the perfect partner for us”

Jason Kibsgaard

Head of Marketing — BetEasy

“Half Dome are our trusted advisors. As cliché as it is, we genuinely see them as an extension of our marketing team”

Toni Wilson

GM of Marketing & Communications
Maurice Blackburn

“We have a dynamic partnership with Half Dome, and are excited to see where it takes The Good Guys over the coming years”

Robert Ambler-Frazer

CMO — The Good Guys
Thinking

Technology consulting

We can help you squeeze the best performance out of your existing ad-tech and even recommend options that may work better.

In-housing digital media

The first step in managing search and programmatic yourself, is getting experts like us to set you up right from the start.

Marketing Strategy

Launching a brand or product online? You’ll need a digital strategy for that. Lucky for you we’re pretty good at that kind of thing.

Doing

When it comes to the execution of paid digital media and data & analytics, we've got you covered.

Paid digital media

  • Search Engine Marketing
  • Display, video, audio & native (most of which we transact programmatically)
  • Paid Social media
  • Affiliates
  • IO based sponsorships and content

Data and analytics

  • Live Dashboarding
  • Attribution modelling
  • Google Analytics
  • Tagging and tracking
Planning

We think we can plan better than other agencies. There, we said it.

That’s because our planning model, GABA, allows us to blend out marketing expertise with our tech nous, to build powerfully simple digital solutions for your business.

Put simply, GABA lets us gather important information about your business, category and consumer, then arrange it all to unlock a strategy, build a plan to execute it, then put it into action.

We reckon it works pretty well, and we can’t wait to tell you more about it.